Privacy Policy

Privacy Policy

City Optics Pty Ltd Privacy Policy

Last updated: 19/06/2024

This Privacy Policy describes how City Optics Pty Ltd (referred to as "we", "us", or "our") collects, uses, and discloses your personal information through our website www.cityoptics.com.au (the "Site"), our physical store in Penrith, and other interactions related to our service offerings (collectively, the "Services").

By accessing or using our Services, you agree to the practices described in this Privacy Policy. If you do not agree with this policy, please refrain from using our Services.

Changes to This Privacy Policy: We may update this policy to reflect changes in our practices or legal obligations. Any updates will be posted on our Site, and we will update the "Last updated" date above.

Information We Collect: We collect information that you provide directly, automatically through your use of our Services, and from third parties. This includes:

  • Personal Identification Information: such as your name, address, email, and phone number when you make a purchase, book an appointment, or participate in promotions.
  • Health Information: necessary for the prescription and fitting of eyewear.
  • Payment Information: processed during purchase transactions.
  • Web-Based Information: gathered through cookies and similar technologies to understand how you interact with our Site.

Use of Your Information:

  • Service Provision: Managing transactions, appointments, customer service, and order fulfilment.
  • Marketing: Sending you promotional messages and information about products and services that might interest you, including personalized and targeted advertising.
  • Improvement and Customization: Enhancing our Services and tailoring user experiences.
  • Compliance and Protection: Fulfilling legal requirements and protecting the security and integrity of our Services.

Disclosure of Personal Information:

  • Service Providers: Third parties who perform services on our behalf, such as payment processing, website management, and marketing services including targeted advertising.
  • Legal Requirements: When necessary to comply with the law or protect our rights.
  • Business Transfers: In connection with a merger, sale, or asset transfer.

Targeted Advertising: We may use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. This includes using cookies and similar tracking technologies to collect information about your browsing behaviour on our Site and across other websites.

You can opt-out of targeted advertising by adjusting your cookie settings in your browser or by using opt-out features provided by advertising networks.

Your Rights: You may have rights to access, correct, delete, or restrict the use of your personal information, depending on your location. Please contact us at the details below to make such requests. You can also opt-out of receiving marketing communications from us at any time.

Security Measures: We implement security measures to protect your personal information but cannot guarantee its absolute security.

International Transfers: Your information may be transferred to, and processed in, countries other than Australia. We take steps to ensure that your information receives an adequate level of protection in the jurisdictions in which it is processed.

Children’s Privacy: Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children.

Contact Us: For any questions about this policy or our privacy practices, please contact us at: Email: admin@cityoptics.com.au Address: Shop 256, Westfield Penrith, 585 High Street, Penrith NSW 2750, Australia.

Changes to Our Privacy Policy: We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website.

This policy has been designed to ensure transparency and to help you understand how we handle your personal information. We encourage you to contact us with any questions or concerns.